client insight - ai automations by jack
who is Jack Roberts?
Jack is a serial entrepreneur and YouTuber. His YouTube channel, with over 45K subscribers, showcases a wide array of amazing things that AI automations can do, ranging from simple email automations to building SaaS platforms and developing AI Chrome extensions. Jack is also the mastermind behind the best AI tech community on Skool and is only pipped to top spot by the official Skool community.
Back in April 2024, the YouTube algorithm introduced me to Jack by auto playing one of his videos. I wasn’t paying that much attention as it was on in the background, but all of a sudden I couldn’t believe what I was hearing and I watched almost all his videos back to back. As soon as Jack launched his Skool community I joined, back then there was less than 200 members but it has since grown to almost 2K. Since joining the community, I’ve progressed from being an automation novice to an expert, eventually becoming an admin for the community and supporting thousands of members over the past 10 months.
how does make automations help jack?
Back in August 2024 I was brought in to the core admin team for Jacks community, and the aim was simple… Take the members experience in the community to the next level, but the issue Jack was facing was that all of his time was being taken up by creating new content and maintaining and interacting with all the community members. So Make Automations was drafted in to start working through the list of new automations that would vastly improve the member experience.
The biggest issue Jack had (and it’s a great one to have) is the amount of incredible resources and community posts that deliver exceptional value to the members, but this was seen as a bit overwhelming to new members and finding resources in the Skool platform is not exactly easy. So we set the following objectives:
Collate all the data from Jacks YouTube videos and community classroom.
Collate all the amazing tips and tricks that had been shared by community members
Deliver this knowledge to members in a simple and easy way.
To put this task into perspective, the community feed contains over 9,000 posts, with 30 to 50 new posts added daily. The scale of the task was massive.
Firstly, Make Automations devised an automation to scrape all of the posts and classroom posts and pick out all the posts that had YouTube or Loom video links attached, we then built automations that would then go off and grab the YouTube and Loom transcripts so we had the text content of the posts and also the transcripts for the posts to get the maximum amount of context.
Once all this data was collected we then had to figure out where to put all this data so it could be interrogated by the members, so for this we stored all of the data in a Pinecone vector store, without going too techy, vector stores are an amazing way to cheaply store data and use advanced algorithms to find data from search queries.
Now all the data and automations were in place it was time to figure out a way for member to interact with the data…. For me this was the really fun part…
Jack’s community has a strong AI and futuristic vibe, with a few nods to the Terminator film franchise. So I decided to create an account for a member called John Connor (if you have never watched the films he’s the main character). With this account I devised a way to automate interactions with the knowledge base via the direct messaging functionality in the Skool platform. The solution meant that members could DM John, and get answers to their automation queries within a matter of seconds, and it would point them in the direction of classroom material or community posts that contained the answer they needed… But getting AI responses can be a bit boring at times, so to make it a bit more fun we also included the personality of the film character into the responses.
Since launching John has answered hundreds of member questions, which has reduced the amount of manual support needed by admins to point members to the right resources and with thousands of data points us humans can’t recall everything, but John can.
what else do we do to help
In addition to building complex automations for Jack, Make Automations provides expert support to community members and share our knowledge and insights with bite sized training videos explaining new tools or advanced features to use when building automations.
Make Automations also builds custom make.com apps for the community that speeds up the time for members to implement tools into their workflows as well as give them access to tools that can give them a competitive advantage.
